As of December 31, 2008 Gibbs College - Piscataway is no longer open.

Entertainment Business Management Certificate Program & Training

This quality program allows you to earn a well-rounded education in the business of entertainment, while learning its history, structure of the industry and strategic marketing, as well as the impact of technology on entertainment law.

Entertainment Business Management Program:

• The core areas of management within an organization
• Business concepts for entertainment business management
• Management foundations of entertainment companies
• The dynamics of the entertainment industry
• Business computer applications and software to create and develop business documents and reports
• Marketing theories and their practical applications to entertainment business
• Strategies to market entertainment products and build relationships with customers
• Constitutional considerations of entertainment law and contemporary applicable federal regulation and legal structures
• Advertising and promotion tools needed to build an integrated marketing communication campaign project for entertainment businesses